Link building is an essential part of the search engine optimization process. Many of the major search engines, namely Google rank a website based on the variation, quality and volume of inbound links back to a particular website.Websites like the BBC gain links back to their site naturally by people writing on forums about particular news stories and linking back to those stories from their own sites, blogs, forums and they even rewrite articles about a particular topic they have written about and link back from it to the BBC article.
Unfortunately, not everyone has a profile like the BBC or Sky Sports, therefore gaining links back to a site that is about something like artificial grass or pictures frames or a particular niche of furniture (like a sofa) is much more difficult. Therefore, at SEONEXT, we work hard to make this happen for our clients, we strive to look for relevant sites to posts link back to your website, we work hard to make your site the authority in your industry and make sure the linking process is natural and relevant.
Pay Per Click
We have seen on many an occasion, businesses that are running a PPC campaign alongside SEO. Unfortunately it is not always done correctly, resulting in potential loss of sales, wasted marketing spend, and a bitter taste in your mouth.Due to the nature of pay per click marketing, every business will have different needs, but the same goal – sales and enquiries. When you are spending money on your marketing you need to know your level of ROI, and how much you can afford very much depends on the risk to reward ratio.
It is our main goal with any PPC campaign we run to increase your ROI and re-align your online marketing to the more profitable route of SEO. Our combined SEO and PPC services will deliver more bang for your buck and more importantly, a better return on your investment.