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Optimease logo
1st Floor, Langton House, Bird Street , Lichfield- WS13 6PY
Lichfield , United Kingdom  United Kingdom
+44-800822 3639
Today (Tuesday) Open 9:00 AM to 5:00 PM

Optimease - Lichfield

At Optimease, we like to think that we get along for things a little differently when compared to most other Web Design companies. Our company directors have wide commercial knowledge spanning more than twenty years. Before becoming experts in the field of SEO Web Design, all were ‘client side’ project managers; in other words, we were all clients of companies at one time or another.

This has given us a solid foundation when dealing with the needs and wants of our clients. The nature of our business commands that we have to be at the cutting edge of changes within the online arena; but often in these contemporary times, this leads to overlooking that all-important care to customer service.

Well, we certainly don’t mind being alleged of being a little old fashioned. We’ve all heard the expression “treat others as you yourself would want to be treated”.We don’t know any further way.Our trained and experienced staff is characteristically very different all share the same views when it comes to working for you – the client.Knowing that you have a massive choice when engaging an SEO Web Design company will make it an honor to work with you should you choose to hire us.

Business Operation Hours
Monday 9:00 AM to 5:00 PM
Tuesday 9:00 AM to 5:00 PM
Wednesday 9:00 AM to 5:00 PM
Thursday 9:00 AM to 5:00 PM
Friday 9:00 AM to 5:00 PM
Saturday Closed
Sunday Closed

Other Services:

  • Social Media
  • SEO Copywriting

Additional Information

Regardless of your business or industry sector, your competition will be extremely intense online with many of your competitors investing in professional web design and SEO services. Optimease’s team of professional designers and developers create attractive and engaging website designs to help increase your website’s search rankings and generate more online sales and leads.
Best practice SEO + Professional web design

Many businesses are surprised to find that their newly designed website doesn’t rank well on the search engines. Professional web design will give you an attractive and intuitive website to showcase your products and services, but the return on your investment in a professional web design will be limited if it doesn’t incorporate SEO-best practices as your new website won’t rank as well on the search engines.

Products and Services

Social Media
Social media is undoubtedly creating a big buzz, with new social channels emerging that are offering the potential to reach customers easily and quickly on a worldwide scale that we’ve never seen before. So, are you embracing social media? Or are you one of many businesses who are just left wondering exactly how social media can benefit their business.At Optimease, we connect social media back to your website to maximise your investment in Search Engine Optimisation (SEO). Recent developments mean that the use of social media campaigns to improve SEO rankings is now more important than ever.

Therefore, if you’re investing in SEO, we highly recommend that you consider complementing your efforts with social media.Social media enables you to reach out, connect and engage with customers and potential customers. It’s also a great way to ‘listen’ to what your competitors or customers are saying, to gain some valuable insight into their activities. Realistically, not all social media channels will suit your business. Our role at Optimease is to help you make the correct choice of social media channels to use, whilst always ensuring that the benefits of your investment link back to your SEO objectives. As a result, we offer tailored social media packages that are highly personalised to your business and specific needs.

SEO Copywriting
It is essential that the site’s copy (text) is written with your visitor in mind. Is it interesting? Is it telling them what they need to know? Some years ago, high importance was placed on keyword density. Although still relevant, what’s more important is the way the copy flows and answers your visitors’ questions as they read it. This will result in gaining your visitors’ trust and ‘emotional engagement’ and will significantly increase your chance of making a sale, create a lead or achieve your ‘call-to-action’ objective.

Link building
At Optimease we’re not really into using flashy or trendy talk to explain ourselves, but ‘link love’ is a phrase that actually highlights an important issue.It refers to the benefit you actually gain when establishing inbound links with other websites.Link building is an integral part of SEO and is a major consideration when planning a digital marketing strategy.Although having handy outbound links to other sites of interest on your web page is of benefit to your visitors, it’s not overly important from an SEO point of view.

Therefore, there is little ‘link love’,The important element is to create ‘inbound’ links to other sites which:Have a high ranking (different to a listing) Are relevant to what you are promoting, and will gain you major brownie points when executing an online campaign.This single element alone has changed in recent times. Google has set up a department dedicated to investigating companies who have actively taken part in ‘link buying’ and ‘link exchange’ programmes. So more than ever, deploying ethical and honest techniques is paramount.

ALT Tags and Code
ALT Tags are a way of enabling images to become SEO friendly. A flat image on its own only benefits the site visitor – mainly because of its visual appeal.Have you ever noticed that when you have placed your mouse over an image a description has appeared? This is an ALT Tag.The way a site is coded is another important factor. Most people are aware of HTML. However, the cleaner, more up-to-date XHTML is the preferred method of coding a site. Ensuring an efficient ‘code to content’ ratio is just another gem in reaching the goal of high rankings/listings.We could go on, but this information is just to give you an idea of the various techniques required in order to run a successful campaign.

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