PPC
PPC on the other hand is an ‘instant’ strategy as your adverts will start to appear on the search results pages within a few minutes, once your account has been activated.PPC will require you to allocate a daily / monthly budget in order for your adverts to be ‘triggered’ by a keyword entered in the search box. With PPC marketing you pay every time a user clicks on your advert, regardless of whether it generates a lead or not. Whilst PPC can generate leads in a very short space of time it needs to be properly managed to ensure a good return on your ongoing investment.Here at Artemis we carefully review a client’s business objectives and carry out a full SEO and free PPC audit in order to formulate a Search Engine Marketing (SEM) plan that will produce the best levels of results for the available monthly investment.
Social Media Marketing
The internet is becoming an increasingly social environment and as part of a complete internet marketing campaign we also work with companies to manage an effective social media marketing campaign.Executed properly, social media is a great way to increase brand awareness and to harness natural backlinks from a variety of sources; backlinks being a fundamental part of any online marketing campaign.Social media also has its drawbacks and can often lead to often unjustified negative comments being made about an individual or a business. We offer a Social Media Credibility Service to help businesses remove harmful comments from search results.
Content Writing
The ultimate goal and aim of internet marketing is for search engines to take notice of your website. Ideally, for as many phrases and words as possible, the reality is that it is highly unlikely that this will happen unless your site has good quality optimised content. If there is no content, how will search engines (and clients) get to grips and know what it is that you are offering. Google and others alike will ignore your site when potential clients type phrases and keywords relating to your business and you will be missing out on potential new clients.Getting your website indexed with great content,Unique web content for each page or page individuality is key for search engines ranking internal pages; this is why page individuality is such an important factor for SEO therefore increasing the opportunities for your internal pages showing up in the most relevant results. Your website will be able to achieve this by using our professional content writing services.
Having your website noticed by the online community can be achieved via unique, relevant and high quality SEO website content, this will enable new customers to find your website via Google, Bing and others alike, this is the import of content writing when it comes to being “picked up” by search engines, this is exactly what our content writing department are here to do for you.