White Hat Media

White Hat Media’s SEO consultancy can provide detailed recommendations on the best ways to optimise your site.Whether you manage your own SEO in-house and need a fresh pair of eyes to take a look at the optimisation strategy, you want to integrate social media and a blog into your website or you are building a new site and want us to make sure optimisation is installed correctly into the build, our team is happy to provide the support.

If you decide that you’d like to manage your SEO internally and you and your team need some training, White Hat Media also host workshops and away days which focus on building and implementing a relevant optimisation strategy.A social media audit provides valuable and unique insights as to how your brand is perceived online.

White Hat Media’s social media analysis identifies where your primary listening posts are. This includes communities and conversations, your competitors, top discussed phrases and customer experiences with your products and services.Our specialist team can translate this information to reveal the key online influencers and spaces that have cultivated to positively impact your social media presence.


Search engine optimisation (SEO) copywriting and editing helps websites to achieve a higher ranking on search engines as part of an integrated SEO campaign. It is the process of writing good quality, readable content for a webpage so it becomes more search engine friendly.Optimising website content alone will not provide a website with a high ranking on search engines for competitive keywords, but well optimised content does play a key role in an effective SEO campaign.

At White Hat Media we have a specialist SEO copywriting and copy editing team who have a strong background in journalism and media. They focus on writing fresh, compelling content to ensure the overall text on a website is search engine friendly in relation to your specific keywords.

Good SEO copywriting ensures key words and phrases are used with the best frequency, while at the same time ensuring the copy flows and is easy for your visitors to read. Search engines favour good content so it is important that this aspect of your site is at its optimum.An inclusive strategy is vital to the ongoing success of any social media campaign or activity as it ensures your objectives, activities; policies and measurement are all in alignment with existing marketing and communications plans and resources.

White Hat Media will work with you to deliver a transparent structure which shows how you can roll out successful social media campaigns. This will include how to develop your social media strategy through tactics which can be resourced externally and internally, depending on your needs and budget.

Producing engaging and compelling content while keeping in-line with an agreed campaign strategy is an all-important part of any social media campaign. Engaging online content can help to increase your share of voice in the marketplace and bolster your brand at the same time.