Paid search
Paid search (PPC) marketing can be an incredibly effective way to put your products and services in front of potential customers at the right time and in the best way,But fierce competition means that it can also be a very expensive channel if you get things wrong.Regardless of how you are using or want to use paid search, we can ensure that you get things right.We’ve been doing paid search (PPC) marketing since we were founded in 2003 and we are a leading paid search agency and a standout integrated PPC/SEO agency.
Internet Marketing
Not every business is ready, willing or able to start doing business overseas,But more and more of them are starting to consider opportunities beyond these shores.We’re supporting client activities in 24 countries around the world and expect to be active in more markets as clients hire us for our international expertise.We’re used to running fact-finding projects that provide our clients with the information they need to assess international opportunities ahead of investing further.
But we’re also able to develop successful strategies and implement tactics for those clients that already know what they want and how much they want it.We recognise that international success depends on a number of factors.First and foremost, we know it’s important to invest in delivering high-quality, localised content based on in-country data rather than gamble on rehashed, poor-quality translations based on knowledge of the UK market.And we know that this thinking applies just as much to standalone PPC campaigns as it does to integrated SEO, PPC and social media projects.That’s because the power of sharing means different things to different people but it binds the whole world together.
Content Marketing
The best way to become a genuine authority online is to create meaningful content that is relevant and recommendable,Content that makes people’s lives better and that the search engines and social networks can use identify the brands that matter,That we can amplify in the most effective ways at the most appropriate times.Whether you need an integrated content strategy, or help with tactics for one-off campaigns, we can use our skills and experience in search, social and online PR to ensure you turn great content into positive and measurable business impact.
We are able to do that because our approach to developing content strategies and ideas is driven by quantitative and qualitative insight.We listen to the questions people are asking and use this information to create interesting and exciting, relevant and recommendable content that journalists, bloggers and other influencers will engage with (and which we can encourage them to engage with) so that everyone is inspired to search, savour and share.