More traffic to your website means more business. And it’s efficient, measurable search engine optimisation that makes all the difference to those visitor numbers.You may already have an SEO company managing a campaign for you. But perhaps you’re wondering if you can get more for your money and improve your return on investment. You could be right. And we can show you how.
In an increasingly competitive online market place, every technique you can turn to your advantage translates into bottom line benefits. SEO is one of those techniques.Our SEO services are simple in theory but complex in practice. They involve researching and recommending the most effective key phrases for your products and services. Once these have been established, we as your marketing agency will carry out a range of SEO techniques including On Page SEO, Link Building, Content Marketing and Social Media Integration. One of the proven techniques we use is the writing of interesting and relevant articles to submit to industry specific blogs and websites.
All of our SEO is carried out in house by our dedicated SEO team, who implement manual link building by searching out quality links rather than quantity. Our team ensures they are fully conversant with the latest changes in the industry and work strictly to adhere to Google’s guidelines.We’re not here to baffle you with science; we just want to help you achieve the results you need to drive online success.So give us a call or pop in for a chat about how we can improve your business and raise your profile where it really matters.
In today’s digitally driven economy, the importance of search strategies to direct potential customers to your site simply can’t be overestimated.Carefully managed search engine optimisation has a critical part to play. When it comes to ensuring a place at the very top of the all-important search rankings, however, it’s pay per click (PPC) campaigns that deliver immediate, cost effective results.
As a Google Certified Partner we have demonstrated expertise and experience in managing and implementing Google PPC Services for a wide variety of clients across Manchester and the UK.As a PPC agency our management of your PPC campaign initially involves identifying the key search terms relevant to your products and services, then setting a cost effective, competitive budget so your website appears at the very top of the search results.
The beauty of PPC is that you only pay when somebody clicks on your listing or advertisement to visit your site. Which means you only get visits from high quality leads who are already in a frame of mind to buy the products and services you’re offering.Like all forms of marketing, PPC isn’t a ‘magic bullet’; it takes careful analysis of search trends and traffic patterns to fine-tune the process. It’s the job of our Google qualified PPC team to interpret that data using sophisticated analytics and to test which PPC keywords and content deliver the best results among your audience.The result? Cost effective, carefully targeted online campaigns that deliver results.
Email Marketing Agency
Offering direct, targeted communications. E-mail marketing is a powerful and cost effective way to communicate with your audience.
Although still comparatively new compared to traditional DM channels, it already has well-established techniques and principles that need to be understood if its full potential is to be exploited.As a leading email marketing agency in Manchester, K2L can help you get the maximum value from your e-mail marketing budgeting – and show you how to measure, analyse and use the data it provides to increase sales and responses.
E-mail marketing offers several advantages over conventional DM, the most important of which is its speed and immediacy; within seconds of being distributed, your message is waiting to be opened by your customers.That makes it particularly effective for time sensitive offers and promotions, or for incentivising customers when special deals are coming to an end.
It also offers all the creative potential of interactivity, with hyperlinks allowing readers to click through to websites, videos and other forms of rich content that create a truly engaging and dynamic experience.And of course, with no print and postal overheads, an e-mail campaign can be create for much less than a comparable DM campaign, making it an ideal channel for smaller business and start up companies without the resources of their larger competitors.